657 / DIR
Dirksen, Charles J. .

Advertising principles,problems and cases / Charles J. Dirksen. - 5th ed. - Ontario; Richard D.IRWIN,INC. , c 1977. - 690 p.

ISBN: 0256019258

Subject Headings:
Commerce

Copy Details: Acc No. UGC1035 Full Call No.: 657 DIR 1 Item type. : Books